Quickstart Guide & Integration Tips

Getting started with Reflio

Quickstart Guide & Integration Tips
Hey there, welcome to Reflio! It’s great to have you on board.
In this guide we’re going to cover everything you need to do to get started on the platform and increase affiliate revenue for your product.
Our setup process is low-code, meaning that you only need to add a minimal amount of code to your product to complete the setup process and start gaining revenue via your affiliates. If you’d prefer for your developer to do this for you, you can just send them a link to this page.

Getting started

First, you will need to create your Reflio account, which you can do here. Sign up only takes a minute, and can be done via one of our social signup options (Twitter, Google, LinkedIn), or you can choose to sign up with your email / password combination of choice.

Step 1: Creating your team

After you have created your account, you’ll first need to create a team. No problem if you don’t need to invite anybody, creating a team is just for managing things such as billing, multi-user access, etc.

Step 2: Adding your website

Once you’ve created your team, the next part of the setup process is to add your website details to Reflio.

Step 3: Connecting your Payment Processor

Next, you can connect your Stripe or Paddle account. This part is important for syncing and matching up Reflio referral conversions with your transactions. If you’d prefer to skip this step, you can click “Continue without connecting a payment processor”.

Step 4: Configuring your currency settings

After connecting your payment processor, this part is important for choosing how to display transaction values within your Reflio dashboard.

Step 5: Creating your first campaign

Almost there! After you’ve completed the previous setup steps, you can now create and name your first Reflio campaign. By default, we will automatically fill-in some input data on your behalf to help guide you. For example, we normally recommend a commission percentage of 30% for maximum conversion, but this is of course up to you.

Step 6: Adding the Reflio script to your website

This is the part that requires adding a small snippet of code to your website. The code is less than 13kb> and once installed requires no further maintenance from your end.

Adding the Reflio referral tracking script

Simply copy the tracking script and paste it at the bottom of and inside the <head> tag on your website.
<script async src='https://reflio.com/js/reflio.min.js' data-reflio='<your_company_id>'></script>

Tracking referral signups

Referrals will be created when a user visits a URL created by one of your affiliates. A referral cookie will be placed on their device. If you’d like to learn how to setup automated cookie consent collection, you can read the guide for this here.
When a referral is first created, this will show in your dashboard as a status of “Visited link”.
To change the status of a referral to “Signed up”, you need to run the below function when you are first creating the user. This process usually happens on your sign up page. You should do this for every sign up to make sure you catch all valid referrals. It doesn't matter if you send every single sign up to Reflio, regardless of if they have a referral cookie set or not, our system will only save users who signed up after visiting a referral link, and has a valid cookie in their browser.
<script type="text/javascript"> await Reflio.signup('yourcustomer@email.com') </script>

Tracking referral conversions

With Reflio, there are two ways for you to track the referral conversion process. The default method is with webhooks, which were set up earlier in the process when you connected your payment processor.
Tracking conversions with Stripe automatically:
By default, when your referral passes the “Signed up” stage and the signup email has been attached to the referral, we will automatically search your connected Stripe account for a customer object with the same email. If a match is found, we will add a metafield property called reflio_referral_id, which contains the referral ID of the referral.
Stripe will automatically send a webhook to Reflio when a new payment is received. From there, we will check to see if the reflio_referral_id exists on the customer object.
Tracking conversions with Stripe manually:
Alternatively, if no metafield is found on the customer object, we will check the payment object from the incoming webhook to see if the metafield was found here instead.
If you would prefer to manually add the metafield on your end, you just need to include the referral ID as metadata in your Stripe payment intent function, or your checkout session. For example, with Node.js, it would look like this:
const session = await stripe.checkout.sessions.create({
  success_url: 'https://example.com/success',
  line_items: [
    {price: 'price_H1grDwtqf4fbrJ', quantity: },
		metadata: {
			reflio_referral_id: your_referral_id
  mode: 'payment',
To retrieve the referral ID from the front-end to your server-side code, Reflio will automatically inject a hidden input into forms with a data-reflio attribute. This makes it easier to get the referral ID sent to your server, along with any other data from your signup or payment form.
For example, your signup form might look something like this:
<form action="/my-signup-form" method="POST" data-reflio>
  <input type="email" name="email" id="email"/>
	<input type="text" name="name" id="name"/>
  <button>Sign Up</button>
If the current visitor came to your site from an affiliate link, Reflio will detect the data-reflio attribute on each form and automatically insert a hidden input named reflio_referral_id with the unique referral ID as the value. For example:
<form action="/signup" method="post" data-reflio>
  <input type="email" name="email" id="email"/>
	<input type="text" name="name" id="name"/>
  <button>Sign Up</button>
  <!-- This input was inserted automatically by Reflio -->
  <input type="hidden" value="78476c40-0137-11eb" name="reflio_referral_id" id="reflio_referral_id"/>
When the form is submitted, the POST data sent to your server will include the reflio_referral_id parameter, along with the rest of your other form data.
Alternatively, you can use the Reflio.checkCookie() function on the front-end to check if a referral cookie is found. It will return null if there is no cookie, and a JSON object if found. The JSON object will look something like this:
    "campaign_id": "dfevtqghdejvkfp",
    "cookie_date": "Thu, 30 Mar 2023 21:53:08 GMT",
    "campaign_name": "Example's Affiliate Campaign",
    "affiliate_id": "d6fsgzxtklp53dhctn3x",
    "referral_id": "dr94z34xcwhkb4fklpz0"
Your if statement could look something like this:
if(Reflio.checkCookie() !== null){
	const referralId = Reflio.checkCookie().referral_id;
	//Do something here
You can then then manually add it to the Stripe customer's metadata, or save it in your own database for future use.

How to: Cross subdomain tracking

Are your marketing pages and app are hosted on two separate sub-domains? Not to worry. We have a solution, and it’s nice and simple.
Simply add a data-domains prop to your Reflio <script> tag, populated with each additional sub-domain. It’s important that each domain is separated by a comma.
You can use the example below as a guide:
<script async src="https://reflio.com/js/reflio.min.js" data-domains="https://reflio.com,https://app.reflio.com,https://www.reflio.com" data-reflio="your_company_id"></script>
Be sure to paste the exact same <script> onto each of your additional sub-domains

Final Step: Verifying your installation

Once you’ve added the script to your website, simply click the “Verify on Website” button. After clicking, this will direct you to the website you entered in your company settings (where you placed the tracking script), and attempt to locate the code on your site. Once it has been verified, you will automatically be re-directed back to the Reflio setup page to finish. If you don’t get re-directed, please contact support.